A wonderful mix of a scratchy recording and superb photography. Dodge was 100% spot-on – telling a story and sending a powerful message. Selling trucks was just a bi-product.
The creators of commercials this year should take a step back and look at what actually worked. This video has had over 20 million views. Now, that’s a commercial.
You can listen to the entire Paul Harvey speech here: https://www.tulsawxchaser.com/blog/2015/01/14/so-god-made-a-farmer-by-paul-harvey/